To the extent that consciousness is useful, it is useful in small quantities, and for very particular kinds of tasks. It's easy to understand why you would not want to be consciously aware of the intricacies of your muscle movement, but this can be less intuitive when applied to your perceptions, thoughts, and beliefs, which are also final products of the activity of billions of nerve cells.
Sum was selected as Book of the Week by both The Guardian newspaper and The Week newsmagazine.
Listen to an interview on BBC's Today Programme regarding the new iPad book Why the Net Matters.
Read David's new article in Wired magazine: "Apocalyse? No. Six Ways the Internet Will Save Civilization"